We’ve all been taught that
the money is in the list. If you capture names and emails, you’re as good as
gold, right? Wrong. If you’re just gathering a list so you can sell, sell,
sell – you’re actually not going to sell much at all. That’s because the
gold isn’t in the list, it’s in the relationship you build with your list.
And in this audio, you’ll hear what that means.
Meet Shirley. Shirley has a gift-basket business that’s not really growing
as quickly as she’d like. She’s got a database of 400 names, but she’s not
sure what to do with them. So in this audio, you’ll hear the right way to
boost sales through list-relationship building by not only introducing
yourself to your customers but also creating a lasting bond.
And in this audio, you’ll hear how to do that by sending the kind of emails
that inform, engage, and entertain – without ever just pitching.
You’ll Also Hear…
• Real-life samples of the kind of emails that build relationships, and a
word-for-word script you can use if you’re feeling kind of shy about it
• The scary side of list building: How to make sure you’re capturing names
and emails legally
• Two often-overlooked ways to keep in touch with your customer list offline
as well
• The one best way to link to a product, sale, or offer so it doesn’t seem
pushy or out of place
• How to get your emails opened, responded to, and even searched for in
inboxes
Your list can’t get to know you if you don’t give them the chance. But the
best part is – once you start building relationships, people are going to
refer you to their friends, saying things like, “If you need a gift basket,
you’ve got to go to Shirley. She’s the best…” But if there’s no bond, you’re
just another name, and just another commodity. And in this audio, you’ll
hear how to become more like a trusted friend.
The best training I could offer you on this is
my 10 part audio training on email at this link.
Go to
https://www.hardtofindseminars.com/e-mail.htm