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Mark Joyner Interviews

Mark Joyner Interviewed By Michael Senoff

 

I’m pleased to bring you an exclusive interview with Mark Joyner. Mark Joyner’s clients pay him thousands of dollars an hour for his time and expertise, and now is your chance to hear answers to questions from my subscribers. Mark Joyner is a number one, best selling author of over a dozen books, translated in almost as many languages, including The Irresistible Offer and The Second Glass.

Mark is widely recognized as one of the early pioneers of e-commerce, responsible for inventing, pioneering, and popularizing many of the technologies we take for granted today, including remotely hosted and tracking electronic books and more.

Just one of his books, Mind Control Marketing, shot to number one within 36 hours of its release. One of his websites became the 37th most visited website on the planet within six weeks of its release. His pioneering book, Search Engine Tactics, was downloaded over a million times years before e-books were even common. He’s turned a one-man operation into a multi-million dollar international corporation with customers in every Internet connected country on the planet in two years time.

In this exclusive interview, you’ll hear Mark answer questions from my listeners on subjects like marketing, publishing, search engine strategies, traffic secrets, and Internet marketing. Mark currently lives with his fiancée in Auckland, New Zealand and it is my pleasure to introduce to you over an hour and a half of answers from this amazing man. Get ready, hang on tight, and let’s get going.

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  PDF transcript Download mp3 Part One
    Download mp3 Part Two
 

 

 A Simple Little Formula For Word-Of-Mouth Marketing That Could Have Your Customers Multiplying Like Rabbits

What if you could get an extra 25, 50, or even 100 customers for every 100 customers you already had? That’s what word-of-mouth (WOM) marketing can do, but it’s not just luck that creates it. And in this audio, Internet marketing expert Mark Joyner shows you the science behind word-of-mouth marketing and how to realistically get your customers to sing your praises louder than Evangelists.

Mark calls it the C-rate (short for “copulation” because of how quickly things reproduce), and it’s a way to measure your WOM marketing over a 10-day period of time. For example, a C-rate of .25 means you’re getting 25 additional customers for every 100 you already have. And in this audio, you’ll hear how to use this formula to quantify your WOM marketing, how to set it against your ad dollars to know what’s really working, and the four areas to concentrate on that will increase your current C-rate.

You’ll Also Hear . . .

  • How to avoid creating anti-Evangelists (people who don’t like you and usually sing louder than the choir you’re trying to create)

  • Why Mark says most marketers get the term USP wrong – and his unique take on the Unique Selling Proposition

  • An in-depth look at the C-rate – what’s good, what’s average, what’s achievable right away, and what Mark considers legendary

  • The only right way to run contests – so that your jump in traffic isn’t short-lived

  • How to create a “powerful story” so you have more to say to prospects than just “Uh, here’s my product”

  • The top 3 ways to make sure your start-up survives being a statistic in this economy and the 2 surefire signs to look for that show you’re ready to give up your day job

  • The only thing you should be concerned about when it comes to “competition” – and why Mark says so many Internet marketers worry way to much about it

Mark says true WOM advertising doesn’t come in spikes like what you typically see from product launches, giveaways, or contests. It’s based on inspired word of mouth, so it’s consistent over time and doesn’t rely on creative activities to get it going. And in this audio, you’ll hear how to get that kind of inspired WOM marketing for your business.

 Free HMA Marketing Consulting Training

 

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