Cold Calling
interview
Hold The Phone – Cold Calling Really
Works…
With These Secrets To Tele-Selling |
Everyone hates telemarketers who call in the middle of dinner
with random offers no one could care less about. And that’s
pretty much what everyone pictures when they hear the term “cold
calling.” But according to Cold-Calling Queen, Wendy Weiss,
“cold calling done right” has nothing to do with grabbing a
phone book and dialing as many people as possible. It’s actually
a highly targeted, strategically scripted, inexpensive option
that works.
But in order to be successful, Wendy says the first thing you
have to do is leave the negative stereotype behind. If you think
people aren’t going to want to talk to you, chances are, they
won’t. You have to believe that what you’re offering is
something of value, and if you can relay that value to your
prospects in a short conversation, you’ll have a larger
conversion rate than with any other marketing method.
And in this audio, you’ll hear exactly how to do that.
You’ll Also Hear…
• How to make a “prospect profile” that identifies the traits
and characteristics of your potential customers along with the
times you should call them
• The single biggest reason people don’t get the results they
want from cold calling
• Wendy’s surefire “appointment setting mantra” -- that helped
one of her clients go from hundreds of disappointments to
setting appointments every 2-3 calls
• Why learning when to shut up is just as important as following
your script
• The most common (and by far the worst) mistake people make
when writing a script – and tricks that will make sure you sound
approachable and conversational
• A quick exercise for mentally preparing yourself before you
dial the phone
• The one and only time you should ever leave a voicemail
message when cold calling
• An incredibly easy way to improve your phone skills just by
wearing a rubber band around your wrist
Wendy says when it comes to cold calling, the fear you create
for yourself is always much greater than the reality will ever
be. And since the only way you can overcome that fear is by
taking action, this interview will tell you exactly what steps
to take to turn most of your conversations into conversions.
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