Many businesses suffer from "Multiple Ideal Prospect Syndrome," where they mistakenly think everyone is their ideal prospect. So they use a "machine-gun, must-hit-everyone" approach to their marketing that rarely, if ever, works. Instead you should find out who your perfect customer is so you can target them in a "one shot, one kill" way that is by far the better method in today's economy.
And in this audio, you'll hear how to do that along with many other profit-making business tips from Brian Tracy, author of Now...Build A Great Business: 7 Ways to Maximize Your Profits in Any Market.
Brian says people only buy one thing - hope. So if you know how to give it to them, you'll have no problems making it in any economy. And in this audio, you'll learn how.
You'll Also Hear . . .
- How to turn customers into "Evangelists" for your company
- The one and only way to gain customers' trust on the Internet
- The one-and-only proven-effective way to build a better team
- How to deal with irate customers
- Why it doesn't matter if you've got a crappy product right now
- The power of "no"
- The art of the free giveaway
You can't just throw out an offer and expect people to buy it anymore. In this economy, you have to have a well thought-out, smarter game plan in order to succeed.
But the good news is -- according to Brian, every dollar or minute you spend preparing a solid business plan will save you at least 10-fold down the road.
And this audio will give you all the advice you'll need to start building a better business today - no matter where you currently are in the process.
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