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Cold Calling interview

 Hold The Phone – Cold Calling Really Works… With These Secrets To Tele-Selling


Everyone hates telemarketers who call in the middle of dinner with random offers no one could care less about. And that’s pretty much what everyone pictures when they hear the term “cold calling.” But according to Cold-Calling Queen, Wendy Weiss, “cold calling done right” has nothing to do with grabbing a phone book and dialing as many people as possible. It’s actually a highly targeted, strategically scripted, inexpensive option that works.

But in order to be successful, Wendy says the first thing you have to do is leave the negative stereotype behind. If you think people aren’t going to want to talk to you, chances are, they won’t. You have to believe that what you’re offering is something of value, and if you can relay that value to your prospects in a short conversation, you’ll have a larger conversion rate than with any other marketing method.

And in this audio, you’ll hear exactly how to do that.

You’ll Also Hear…

• How to make a “prospect profile” that identifies the traits and characteristics of your potential customers along with the times you should call them
• The single biggest reason people don’t get the results they want from cold calling
• Wendy’s surefire “appointment setting mantra” -- that helped one of her clients go from hundreds of disappointments to setting appointments every 2-3 calls
• Why learning when to shut up is just as important as following your script
• The most common (and by far the worst) mistake people make when writing a script – and tricks that will make sure you sound approachable and conversational
• A quick exercise for mentally preparing yourself before you dial the phone
• The one and only time you should ever leave a voicemail message when cold calling
• An incredibly easy way to improve your phone skills just by wearing a rubber band around your wrist

Wendy says when it comes to cold calling, the fear you create for yourself is always much greater than the reality will ever be. And since the only way you can overcome that fear is by taking action, this interview will tell you exactly what steps to take to turn most of your conversations into conversions.

 

  PDF transcript download mp3

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