Richard's Was Just As
Shy And "Introverted" As The Next Guy.
fact, the only difference between you and
Richard - is because of the simple system he
invented after attending a Jay Abraham
marketing consulting seminar over 25 years
see, Richard discovered that while Jay
Abraham really is a marketing genius, his
system (like most other marketing coaching
programs today) was not geared toward
"ordinary" people who don't have a lot of
money or natural marketing talents.
Abraham in the early 1990s had credibility,
contacts and millions of dollars. The
training Jay taught was from his own
Richard was nearly broke. So broke he had to
borrow money from his Dad to attend Jay's
$15.000 dollar training.
to be away from his wife and children.
to pay for air fair, food and lodging too in
addition to the $15.000 dollars.
had no credibility and few contacts.
when Richard went out in the field to test
Jay's teachings, he failed.
Richard did not quit.
years of experimenting and organizing the
marketing concepts into a workable system,
Richard began to experience success.
discovered his own unique "system" to make
money as a marketing coach that is easy to
follow and simple to learn.
created a system that will work whether you
are a millionaire like Jay Abraham or broke
and struggling to make your rent, car
payment or utility bill.
taken Richard 25 years to perfect and tens
of thousands of dollars working out the
"bugs" and getting his system so you can
approach virtually any kind of business that
has HMA's ("Hidden Marketing Assets") to
offer your coaching and consulting services.
since sharing his system to the public,
Richard has trained hundreds of marketing
coaches in the US, the UK, Nigeria,
Luxemburg, Australia, Greece, Ireland,
Canada and even Holland (some who were
totally new to marketing when they started).
also got Dell and IBM using and teaching his
marketing system in their online learning
Richard's system all you do is use the tools
he's created for you the exact way he says
to use them...and within just a few weeks
you can have a marketing coaching business
with paying customers and paid coaching fees
dwarfing anything you could make at a
best of all:
do it all without pressure...without
strain...and without the unbearable personal
rejection most marketing coaches endure when
example, most people getting into the
consulting business believe making cold
calls to get clients is the worst and most
difficult way to get clients.
truth is, it can be.
method is usually reserved for the coach who
has no contacts whatsoever.
other consulting training tells you to make
prospecting calls yourself, Richard's system
trains you to get others to do your
prospecting work for you.
for, instance, the telephone prospecting
scripts in the system.
do is download and print these proven phone
scripts, hand them to a part-time
telemarketer with good leads that fit your
target market, and have him or her call
businesses and read the scripts word for
simple method for getting new clients works
time and time again.
none of the calling and you can still
way you can be sleeping in, playing golf, or
even taking a vacation...and have an
endless stream of fresh, quality
appointments coming in each and every day.
Lifting A Finger
In addition to these proven phone scripts,
you'll get an audio training called “How To
Get Appointments” which takes your people
step by step through the whole process on
how to use the scripts.
means, if you don't want to pay a lot of
money for a professional telemarketer, just
hire a student or a stay-at-home mom and
give her the “How To Get Appointments”
training and she can be as good (if not
better) than anyone else at getting you
Of course, the phone is not
the only way to get clients.
Your HMA Pro system also has
already-tested, direct-mail letters for
selling your consulting services such
An approach letter.
A joint venture letter and
A follow-up letter.
with the simple tools, he's created, you'll
be hitting your prospects from every
conceivable angle, giving yourself the
maximum chance of capturing those
high-quality clients within days of starting
your consulting business.
you're really ambitious, you can also use
Richard's system to create what's called
"the podium effect."
the podium effect?
podium effect is this phenomenon where
people automatically respect, trust and
believe people who talk at seminars or small
since Richard also includes prewritten
seminar, done for you, PowerPoint slide
presentations and workshop fliers; you can
fill a room, give your presentation and
watch as you'll get clients who want to hire
you the second you step out from behind the
sure how good you'll be at putting on a
Richard has already created a powerful,
professional seminar outline for you --
complete with a PowerPoint presentation and
all the training you need to be up and
the same presentation Richard uses to
capture clients today.
won't have to try and figure anything out or
structure your presentation.
plug in Richard's "pre-made" seminar
presentation; follow the word-for-word
transcripts and you'll be delivering a
powerful, proven presentation that gets
Easy As 1-2-3.
here's something else to think about:
Richard's system, you won't have to worry
about not having a reputation or a "track
record" of helping business owners with
you've never done coaching before, I know
what you may be thinking now.
asking yourself, why should these business
owners believe anything I say?
afraid that they will ask you for proof that
you can get results.
think they'll want referrals before they
work with you.
thinking that you have no credibility. This
is only an illusion in your imagination.
FEAR not based on reality.
here to tell you this will not happen to you
and here's why.
must understand that your clients are not
interested in you.
are only interested in the results you can
bring to them.
fully certified HMA Pro Marketing coach
means you'll be able to draw on the
successful track record of the HMA Pro
actually pretty simple:
has discovered a proven way for you to use
his testimonials, his stories and his
success for your business.
following Richard's simple instructions,
you'll be able to "borrow" Richard's
credibility for yourself.
you will also learn how to "create" your
own credibility within the first thirty
seconds of meeting a potential client…
Without Needing ANY
Testimonials, Success Stories
one of Richard's "trade secrets."
works like gangbusters for almost
everyone who uses it.
here's the thing...
the appointment or filling a room with
prospects is only step one.
get all the appointments in the world...but
if you can't close the sale, then it's all
knows this more than anyone.
after spending hundreds of hours and tens of
thousands of dollars of "trial and error" --
he has created a truly foolproof system that
lets almost anyone turn up to 25% of your
appointments into up front paying clients.
a check BEFORE you start any work!
what makes this possible is Richard's
proprietary "Opportunity Analysis Worksheet
and Training." or O.A.W.T for short.
your O.A.W.T document, you can walk into
any business, command immediate respect
and attention and literally become a
marketing "miracle man." to the owner of
reason why is because this O.A.W.T lets you
literally "make over" a business owner's
marketing and show them exactly how
you will create real cash profits right
before their eyes.
the business owner you are talking with has
any desire to grow his business at
all...then he will have no choice but to be
impressed by you and want to work with you.
fact, the opportunity analysis worksheet
makes converting appointments into paying
clients so simple.
Even Do It Over The Phone
don't worry about giving away all of your
secrets. Most business owners are too busy
working in their business to do anything
simply don't have the time and that is the
exact reason they are talking to YOU!
also shows you how to command large fees and
even get paid on a portion of the sales you
make for your clients for years into the
called a "contingency" fee agreement.
should only be used with a client after
they have hired you and paid you to do
expensive consulting opportunities teach you
that contingency is the only and best way to
sell consulting services.
this can work but often the consultant finds
himself in a compromising position.
end up working many hours with only a
promise to get paid.
client has nothing to lose and since you've
never worked with this client before you
risk working for little or no money.
like getting married on the first date.
seems like a good idea at first but later
you realize it was a big mistake.
you do it Richard's way and "Date" your
client for a while it can work out great
help your client make an extra $100,000 a
year and you make a 15% "contingency"
agreement with that client, you'll pocket an
extra $15,000 on top of your regular project
fees per year.
do this for just five of your clients, you
will make an extra $75,000 a year. If you do
this for just ten of your clients you will
make an extra $150,000 year.
wait. Richard is going to show you have to
structure a contingency agreement to get
paid not just for one year, but for as long
as they are using your intellectual
all, these are your marketing systems that
the client is licensing from you.
So imagine now that you are
making $15,000 per year for 10 of your
clients for five years.
Now that $150,000 turns into
$1,500,000.00 over 5 years.
this is in addition to your regular
fees. You can typically charge a client
anywhere from $500 to $5000 per project. And
most clients will need at least four
easy once you understand Richard's
HMA Pro System.
Richard really has done 90% of the "work"
for you already.
example, his system includes...
Endorsed letter samples.
All you do is find businesses
that sell similar (but not competing)
products and services as the business you
are helping and strike a simple deal with
them where they send your offer to
their customer list for a portion of the
way, you and your client make a bundle off
the initial sales, and an even bigger
windfall from additional sales later.
from leads that didn't cost your client a
penny to generate.
Client reactivating letter
This is your easiest way to
make fast and immediate profits for you and
your client because almost NOBODY goes after
his or her inactive clients and customers.
you do is take one of your prewritten
e-mails or letters and send it to your
client's inactive customer list.
your clients shake their heads in disbelief
as inactive customers (they thought would
never buy again) come back to life --
spending their money with your clients again
and again and again.
remember, if you set up simple contingency
deals with these clients (as Richard
explains in his system)...
Will Get Paid On All This Action Year After
these are just a few of the reasons
why you should consider the HMA Pro System
and coaching business part or full time.
this is why I have no problem saying nothing
could be simpler than using Richard's HMA
Pro system to make money as a marketing
Every time you make one of your client's
money using Richard's "paint by numbers"
You'll Become Your
City's Marketing And Business Guru.
And you'll have the instant
reputation as the guy who turns straw into
You'll be the person your clients
won't be able to help but rave about to
their business friends who will also want to
pay you for your expert advice.
And your whole consulting practice
can "snowballs" from there until you have a
controlled stream of clients and profits
coming to you.
As I said before, I have seen all
the other marketing coaching programs out
there. And I have not yet seen anything that
even comes close to Richard's System.
But you certainly don't have to
take my word for it because you can try
everything and you'll see for yourself.
But first, here is a quick
break-down of only a few of your exclusive
marketing training you'll get with your HMA
Pro Marketing & Coaching System:
Resource # 1:
(10) HMA Pro operations models
This is the Main Guts of your HMA Pro
You'll get digital versions of ten (10)
HMA Pro Operations Modules showing you each
step of the way how to capture clients and
make them real profits using a systemized
way of marketing.
This collection represents
the core of the HMA Pro System.
module walks you through all the steps of
You'll reference these
materials as you take your client through
the 8 steps of the HMA Pro system.
Richard has spent years creating and
refining these modules.
digital access to all 10 operations modules
as downloadable and readable PDF files.
You'll use these manuals as you follow along
in Resource #2 & #3.
Here's the outline of each module
and what you get.
1) MODULE ONE: FOUNDATION OF THE HMA
Pro MARKETING SYSTEM - 46 Pages
*System Philosophy and
*Actual Case Studies
*Sample System Outline/proposal
2) MODULE TWO: HOW TO SUCCESSFULLY
GROW YOUR CONSULTING PRACTICE: - 217 pages
* Mission Statement/USP of HMA Pro Marketing
System Tele-prospecting scripts to generate
manufacturing client leads Telephone
* Marketing Assessment
Questionnaire Marketing presentation to
prospective client How to close a new client
* How to determine the fee
* Fee based
direct mail letter/E-mail marketing brochure
* Large postcard promoting 30
minute consultation Seminar flyers/promotion
* 21 page marketing report for use
* FREE REPORT: How to
Increase your business revenue and profits
25%-100% Chamber of Commerce Endorsement
* Seminar workshop on hardcopy and
* New promotion letters and
agreement for Group training - Train the
trainer workshops Quick fix marketing -
one-shot turn around strategies for 50
* The Headline Bank -
100 of the top money making headlines ever
* Other prospecting methods -
business shows, groups and
niche marketing Vertical marketing and Long
THREE: DETERMINING A BUSINESS USP - Unique
Selling Proposition - 68 pages
* Definition of what a USP
is Examples of Successful USP's
Implementation - the four steps needed to
successfully implement this module How to
determine and write-up a USP for your client
* Focus Group Questions with owner and staff
Customer Survey questions
4) MODULE FOUR: INTEGRATING THE USP
AND LEVERAGING CURRENT MARKETING FOR
INCREASED SALES - 136 Pages
*Overview: How to determine a client's
current selling process
Implementation: the four steps needed for
successful implementation of this module
*Implementing follow-up systems
*Customizing a SALES TRAINING workshop for
your client Sample of
workshop with the answers - also on DVD
Developing packages and value added services
*Productivity and sales report samples
Personality profile to identify the right
5) MODULE FIVE:
DATABASE MARKETING - INCREASING THE VALUE OR
WORTH OF A CUSTOMER - 57 Pages
* Project Implementation - the
four steps needed to successfully implement
this module Identify and segment customer
* Back-end selling opportunities
* Seven sample letters to increase purchases
from current customers letters to reactivate
* Letters to use in
follow-up to prospective customers 12
additional sample letters
savings certificate sample
MODULE SIX: CREATING PROFITABLE MEDIA
ADVERTISING - 135 Pages
* The Advertising Situation
Analysis tool The creative strategy
to do good copy writing for advertising
Developing the Media Plan
* 50 page
report on Yellow Pages Advertising Newspaper
* How to write and schedule
effective Radio Commercials
Implementation - the four steps needed to
implement this module How to use local
advertisers, designers, printers for
SEVEN: MARKETING ALLIANCES - 48 Pages
* Project Implementation - the
four steps needed to implement this module
How to uncover marketing alliance prospects
* Sample letters of cross promotion Ticket
to event cross promotion value card cross
promotion Reverse Cross promotion
venture sales letters
* Joint venture
EIGHT: COMMUNITY MARKETING/PR - 23 pages
* Project Implementation - the
four steps needed to implement this module
How to determine and create newsworthy
material about your client How to get FREE
* How to write a press release
* How to increase the public awareness of
your client Sponsorship/contribution: How to
turn them into marketing tools
Implementing community marketing efforts.
How to turn your business into an
9) MODULE NINE: DIRECT MARKETING - 92 pages
* Project Implementation: the
four steps needed to implement this module
How to find mailing lists
the proper lists/target marketing Testing
* How to write direct mail copy
* How to get the best response to any direct
- the envelope
- Compelling offer
Short or long copy?
*What are all
the direct marketing tools and how to use
the right one!
- direct mail
10) Internet Marketing - 241 pages
* What is your business
objective - website scorecard
on the web
* Steps to an effective
* E-commerce with your website
Resource # 2:
Live Seminar Training Vol. One
25 hours of cutting edge HMA Pro marketing
training in downloadable mp3 audio.
Richard's first live marketing consulting
seminar was conducted in early 1995.
training features Richard at the top of this
game teaching a room packed with students
his system for becoming a successful
student paid over $5000 to attend.
be able to download, hear and learn
everything you need about capturing clients
and creating marketing systems for them.
like having Richard right there with you
showing you exactly what to do each step of
Resource # 3:
Live Seminar VIDEO Training.
You get 17 plus hours of HMA Pro Marketing
Consulting Training Videos.
You'll be able to play online from any
Your HMA Pro Marketing
Consulting Training featuring Richard at the
top of his game.
Richard is teaching a packed
house full of want-to-be marketing
consulting students his HMA Pro system for
becoming a successful marketing coach or
Each student paid thousand
of dollars to attend this live training.
You'll be able to download, hear and learn
everything you need about capturing clients
and creating marketing systems for them.
It's like having Richard
right there with you showing you exactly
what to do each step of the way.
VIDEO #1 Hidden Marketing Assets Consulting
- 217-minute video (3 hours and
- VIDEO #2 Hidden
Marketing Assets Consulting Training
205-minute video (3 hours and 25 minutes)
- VIDEO #3 Hidden Marketing Assets
- 214-minute video
(3 hours and 34 minutes)
- VIDEO #4 Hidden Marketing Assets
- 201-minute video
(3 hours and 21 minutes)
- VIDEO #5
Hidden Marketing Assets Consulting Training
- 132-minute video (2 hours and 12
- VIDEO #6 Hidden Marketing Assets
- 124-minute video
(2 hours and 4 minutes)
Resource # 4:
HMA Pro Group Training
Videos as a digital online play version.
This is Richard's most recent training
conducting a live Group Training for 15
business owners wanting to learn how to grow
their businesses using the HMA Pro System.
The Group-Training concept
is another way for you to make money.
Richard discovered that many of the
businesses he talked to wanted his
consulting services but could not afford his
As a result, Richard
started working with manufacturing
associations and started doing Group
Training with 10 to 20 business owners at a
Each Group Training would last
for two hours twice a month for three
months. You can charge anywhere from $500 to
$3000 per business owner.
If you were
to do Group Training for 10 businesses, and
let's say you charge only $1000 each, you'll
make $10,000 for only 12 hours of work.
That's $830 per hour.
If you're the
coach who likes action in an exciting group
atmosphere but does not want to do one on
one coaching, this group training is for
Here's what you get.
- VIDEO #1 Overview -- Foundation,
Results & Impact of the HMA Pro System
112-minute video (1 hour and 52 minutes)
- VIDEO #2 How To Uncover Your Unique
Selling Proposition For A Lot More Sales! -
- 75-minute video (1 hour and 15 minutes)
- VIDEO #3 Integrating The USP For A Lot
More Sales -
- 77-minute video (1 hour
and 17 minutes)
- VIDEO #4 Sales Training Workshop -
- 80-minute video (1 hour and 20 minutes
- VIDEO #5 Customer Relationship Marketing
For A Lot More Sales -
- 60-minute video
- VIDEO #6 Marketing
Alliances For A Lot More Sales -
70-minute video (1 hour and 10 minutes)
- VIDEO #7 Customer Advertising For A Lot
More Sales -
- 41-minute video
- VIDEO #8 Community Relations For A Lot
More Sales -
- 19-minute video
VIDEO #9 One-to-One Marketing For A Lot More
- 32-minute video
#10 Internet Marketing For A Lot More Sales
(Bonus Step) -
- 54-minute video
Your set of Group Training
videos will train you how to execute the HMA
Pro training in a group workshop setting so
you can teach one to many rather then one to
one multiplying your income while leveraging
The Group training curriculum
is done for you. You just follow the
training in the videos and follow along as
your group learns how to implement the HMA
Pro System for their own business.
These business owners will
love you for this training. And this is the
same training used by Dell and IBM use in
their learning management platform. Their
clients paid up to $20,000 to get access to
HMA Pro Resource
Group Workshop Workbook Training Curriculum.
8 Workbooks in total. Beautifully design 8
1/2 X 11 in size and with full color covers.
These are done for you, pre-designed
marketing curriculum in workbook form to
provide each one of your paying group
And you may even
have these workbooks private labeled with
your consulting name and contact information
on the cover.
They will have generic content meaning that
your client will not find my contact or
Richard's contact information in the
You can be sure that any hard work you do
will lead back to you.
Both the front and back covers may be
branded with your information, contact
number, logo and image.
It's up to you. And you may use this branded
curriculum to sell or and do group training
workshops as you wish.
This is a great option for you if you want
to work with one on one clients or to use in
a group setting.
You'll just follow
the training in the group training videos
from HMA Pro Resource #3 and follow along as
your group training clients learn how to
implement all the HMA Pro Steps for their
These business owners
will love you for this training and it's
different from your one on one clients.
With your one on one
clients, you are the implementer of the
With the group training
clients, you become a coach to offer
teaching and support only. This let's you
leverage your time and work with a larger
number of clients.
marketing system is branded under a
different name and has been used by
U.S. DEPARTMENT OF COMMERCE
system is exclusively licensed by centers of
the U.S. Department of Commerce’s
Manufacturing Extension Partnership network
throughout the United States.
In 2006 Dell Computers
began to sell the popular Dell Learning
System with the 7 STEPS training course
included. In 2007, IBM showcased a Corporate
Learning System at trade shows across the
USA (including Linux World in San Francisco
and Brain Share in Salt Lake City) which now
features the 7 STEPS training course!
Since 1995, The International Guild
of Professional Consultants headquartered in
Orlando, Florida has endorsed and used the
system to train over 2000 members in
marketing and sales consulting skills
You'll get 8 total workbooks in each set.
Your workbooks are in an
online version ready to print and use. (
note the online version may not be
reproduced for resale.
They are only available for
one to one consulting client work.
Here's what you get.
Workbook #1- Uncovering Your
Unique Selling Proposition for More Sales -
Pro Resource # 6:
Workbook #2- Integrating USP for
Exponential Growth and More Sales - 16 pages
Workbook #3- Database Marketing for More
Sales - 26 pages
Strategic Marketing Alliances for More
Sales! - 15 pages
Workbook #5- Custom
Advertising for More Sales - 36 pages
Workbook #6- Community Relations/PR for More
Sales - 14 pages
One-to-One Direct Marketing for More Sales -
Workbook #8- Internet
Marketing Is your Website Making Enough
Sales? - 16 pages
I record lots of audio interviews
with my little handy digital recorder from
Radio Shack Electronics. And you can do the
publishing audio interviews have been a
fantastic way for me to developed, promote
and sell information products.
There's a good change you're reading this
now because of one of my audio interviews.
And there's certainly no reason you can't
do this for your own consulting business and
Or, at the very least, offer an interview
or product creation service for your
clients. You'll get access to my full Audio
Marketing Secrets System.
Resource # 7:
access to exclusive online training and
support in your HMA Pro University
--including online audio, email, telephone
back-up and more.
hear intensive interviews with marketing
coaches making anywhere from $500,000 to
$2,000,000 (two million
dollars) doing marketing coaching and
consulting. You'll learn their secret ways
of making money.
learn how they run their consulting
businesses for maximum profits and minimum
interviews and training have been published
in your HMA University, which means you'll
have all the support and feedback you need
to make your consulting business fly right
from the start.
Resource # 8
You'll get my famous "Joint Venture Magic"
system -- including audio training, joint
venture sales letters and more.
My Joint Venture Magic System has sold
for as much as $595, but you'll get it as
part of your HMA system at no extra cost.
And trust me, if you do nothing else but
harness and apply the enormous power of
joint ventures -- as explained in this
course -- you'll never worry about money
Resource # 9:
is one thing better then growing a client’s
that's buying one already making money. Ok,
we’ve all had the dream.
Wearing an expensive outfit, you strut into
your high school reunion and announce to all
your old snooty classmates that you own a
mouths fall open as you tell them about the
healthy six-figure income you’re taking in
for doing nothing… but goofing off and
your life couldn’t be better.
Believe it or not, that doesn’t have to be a
An elite businessman mentor
of mine named Art Hamel has been doing just
that for more than 50 years. He’s perfected
his formula for buying businesses, and for a
limited time, he’s teaching it to others.
don’t think this system is just for the
“elite” or the “privileged.” His
step-by-step course is so down to earth and
easy to follow, anyone can use it to buy
businesses and earn six-figure incomes --
without banks, credit or even any
As as an HMA Coach,
you'll have the detailed information you
need to identify if your client's business
is ripe for selling.
have never given it a serious thought. If
you can buy right and grow your new business
with good marketing like what you'll learn
in the HMA system, you could end up sitting
on a goldmine.
more than 22 audio lessons in all. 8 plus
hours of the audio lessons are from Art
You also get a downloadable
comprehensive workbook that guide you
through each and every aspect of the system
- from A to Z.
He's owned more than
200 businesses himself over the last 40
years using his system. And, he used to
teach seminars on the subject.
In fact, the system you'll receive is
the home-study version he created for the
people who couldn't make it to his seminars.
About 19 years ago, this same system was the
biggest seller on the Home Shopping Network.
And since I am the only person on the planet
who Art lets offer his system, you simply
cannot get it anywhere else.
Resource # 10
HLMA Hidden Licensing Marketing Assets
As you start
to learn more about your client's business,
you'll learn that they own systems,
informational intellectual property, info
products, processes, specialized know-how,
trademarks, patents and more. And you need
to understand that all of these non-tangible
items are hidden marketing assets.
And as an HMA Pro Marketing Consultant,
being able to identify licensing assets in
your clients businesses can be huge win for
I've secured and exclusive licensing deal
with Rand Brenner, America's dean of
licensing to bring you his specialized
licensing training to the HMA Pro family.
Rand has negotiated landmark merchandise
and promotional licensing agreements with
Hewlett Packard, Kellogg's, Bandai America,
Hasbro, Quaker Oats, Pepsi, and many others.
Rand managed the Mighty Morphin Power
Rangers (a $3 billion worldwide retail sales
licensing phenomenon), two Power Rangers
Movies (produced in conjunction with 20th
Century Fox Film Corporation), the Batman
movie (Tim Burton/Warner Bros production
generating over $500 million in merchandise
revenues), the classic Looney Tunes (i.e.
Bugs Bunny) and Tiny Toon Adventures
But the best
thing about Rand it that he can teach you
how to uncover hidden licensing marketing
assets in your clients business.
Rand can actually make the subject of
licensing IP cool and fun.
Resource # 11:
LETTER OF AGREEMENTS GUIDE
Here's a valuable collection of
contracts and letters of agreement to use in
your HMA Pro consulting business.
Without a doubt, you would have to pay tens
of thousands of dollars in legal fees for a
collection of agreements like these.
But this entire collection is yours when you
become an HMA Pro Coach.
guide, you can legally close the deal using
binding agreements without the pain and the
expense of an attorney.
each agreement typed out in MS Word and
you'll get a training on the best way to use
Resource # 12:
You get a
gift certificate for $1000 off my audio
will pay for itself a hundred
times over in your first year alone.
client can talk into a phone, I can create
him an information product that can sell for
anywhere between $497-$3900. I’ve done it
myself. I’ve sold hundreds of thousands of
dollars worth of information products using
this very system.
with your help, he can then sell that
product or use it to generate leads for his
business. And, of course, if you set up a
Will Get Paid On These Sales Too.
get a certificate worth $500 off my audio
nothing better than a hard-hitting audio
recording that features the benefits of your
product or service, and there’s no better
deliveryman than the Internet.
you can also use these services for your
you have your own, unique audio infomercial,
ooze with the kind of ironclad
credibility money can't buy.
even your most skeptical prospects
will want to hire you right on the spot.
a good chance you're reading this now
because of an audio interview.
perhaps the best part about your certificate
is that it can be sold or transferred to
your clients. There is no expiration date as
long as you remain an active HMA Pro Coach.
Resource # 13:
publicity and press training from the
Especially when you set up contingency and
commission deals. Because every time you use
free publicity, money will come back to you
in buckets, without your client having to do
anything but answer the phone and answer a
learn the secret of getting millions of
dollars in free publicity for your business
and your clients' businesses in newspapers,
magazines, television and radio.
Resource # 14:
MARKETING RIGHTS TO 24 MARKETING REPORTS
You'll get the reprint and resale rights to
24 professionally written business reports:
You'll own the reprint and resale rights to
all reports below.
You don't pay me
a dime or any royalties. You can
package them and sell them to prospective
clients or use them as educational
You can give them away
for free. These reports are available for
you to download in Microsoft Word and in
My website and company name is
NOT listed on most of these reports.
By you becoming an HMA consultant, you are
granted the digital and print duplication
resale rights of these reports.
them as lead generating tools for your
thousands of dollars worth of consulting
advice contained in there reports.
The great thing about having all these
reports is not only the business changing
information...but that you can also resell
You're going to have all the rights you
need to put your own company name on them
and resell them to your clients to make
This is a residual income
opportunity built in to the HMA Marketing
You'll own these
reports in Microsoft Word and PDF files so
that you can reproduce these for your
clients to sell to them directly.
Pro Resource # 15:
UNLOCK THE BUYING CODE SELLING SYSTEM
Unlock The Buying Code System
Workbook, MP3 Downloads plus the Online
Selling has never been
easier. In this system, you'll find the key
components on how the Unlock the Buying Code
system works, and what you will need to get
Why you will want to practice this system
on your friends and family before you try it
on prospects and how to do that. How to look
for unconscious physical feedback cues that
will let you know that you have gotten their
What criteria that people much meet
before you can sell them anything. The way
that most people sell is wrong, but
fortunately it is not hard to rethink your
HMA Pro Resource # 16:
USE RIGHTS OF 157 HOURS MARKETING
HERE'S WHAT YOU GET . . .
interviews has been the life blood of my
marketing business. Publishing them
has been has been a lot of work. But it has
been time well spent.
They have helped me establish more
credibility and make me money. Now, as an
HMA Pro member, you can use this
these same audio interviews to further YOUR
But, you can
ONLY used them and offer them as a new HMA
Pro Marketing Consultants.
This is huge news for you. You'll have the
marketing rights to a collection of
157 hours of audio content and written
transcripts from www.Hardtofindseminars.com
You'll own the use rights ( not the resale
right) to over 100 hours of downloadable
audio interviews, marketing lessons and
transcripts by many marketing experts.
You'll instantly have a mountain of new
products you can:
* Use to get more
customers, clients, subscribers and
strategic business contacts.
* Use as
free bonuses to sell consulting projects and
* Offer as special incentives to
help your clients sell more of their
* Package and bundle together to make
one-of-a-kind products to give away free to
build good will.
* Educate and excite
* The options of what you can do
with this content is endless.
content has been a labor of love that has
taken me 15 years and many thousands of
dollars in time and money to build.
And yet, I'm making this available to you as
one of my HMA Pro Marketing Coaches.
Resource # 17:
"WAL-MART GOLD SYSTEM AUDIO RECORDINGS
& TRANSCRIPTS "
Wal-Mart Gold System is by far the most
comprehensive training system ever created
on real ways for getting your product into
Wal-Mart and other giant retailers --
including non-mass market stores (such as
grocery and gift stores).
every aspect of getting your product into
Wal-Mart and other mass retailers -- from "A
to Z." It reveals insider secrets learned
throughout many years from an inside and
very secretive look at the world of
Your about to
learn how to start making money as quickly
as possible with Wal-Mart Gold.
WAL-MART GOLD SYSTEM AUDIO RECORDINGS &
You'll Start with section one and work
through each section, one at a time, in
order. Before you know it, you'll know more
about getting your product into Wal-Mart and
other mass retailers than 99% of all
businesses in the world.
MILLIONAIRES BONUS INTERVIEWS."
I've been busy interviewing giants who have
been able to get their products into mass
retailers like Wal-Mart, Home Depot, Lows,
and more. I've captured their full story
from the humble beginnings to success.
Listen as I dig out every step-by-step
secret and method so you can get the
blueprint to do it on your own. This is some
of the most powerful information ever. Here
are a few related audios to get you started:
"WAL-MART SECRETS RESOURCES LIST".
This is a complete recourse
directory of the top websites, publications
and resources revealed in the main system.
It took over 15 years to find and test these
different resources. And this list can
literally be worth a fortune to you -- as
long as you use it the way describes in your
You can learn a lot about each
distribution channel you are considering for
your product by checking out industry trade
shows, trade magazines and trade
Resource # 18:
Here are My TWELVE Most Powerful Audio
Consultations On The Subject Of Developing A
(USP) Unique Selling Proposition
have searched my archives for my most
powerful audio consultation on the subject
of USP. Many of these recordings are actual
consulting sessions with paying clients.
You'll listen in as I craft and teach the
power of a USP. Each of these consultations
are packed with money making ideas and
specific examples of how you can take what
you do and developed it into a powerful
reason why someone should buy from you.
Your USP quickly telegraphs this reason
and reminds your prospect over and over and
My TWELVE Most Powerful Audio
Consultations On The Subject Of Developing A
(USP) Unique Selling Proposition
Resource # 19:
or what folks in the sales writing field
call copywriting is a critical part of
marketing and selling. And I've included a
collection of training and products that
will help you become the best in the world.
And if you
did nothing but work on honing your skills
as a copywriter, you could write your own
ticket working from anywhere in the world.
training are now exclusive only to my HMA
you get . . .
Schwarz Master Pack
A while back, a business owner with only
$3500 to his name asked Eugene Schwartz to
write a sales letter for his company.
fees for the letter were $2500, and without
hesitation, the man paid it to him. That
night, Eugene wrote the letter while waiting
for his wife to put on her make-up so they
could go out to dinner.
letter was released, sales for the company
exploded. And now that company, Boardroom
Inc., makes $50 million in sales a year.
Saying you have “Eugene Schwartz-like
copywriting skills” is like saying you’re
one of an elite group of top-notch, highly
paid, sought-after, “gun” copywriters. It’s
like saying you’re the best of the best.
And, you’ll be surprised at how easy it is
to become one.
Pack gives you everything you need. You
could be up and running, writing fantastic
copy for clients in just days after
reviewing this exclusive HMA Pro copywriting
Resource # 20:
COPYWRITING EXPERT INTERVIEW SERIES
Tap The Brains
Of 20 Of The Greatest Masters Of Writing Of
All-Time . . .Including Ted Nicholas, John
Carlton, Denny Hatch, Melvin Powers, Mike
Pavlish, Carl Gelletti, Brian Keith Voiles,
Gary Halbert, Joe Vitale, Bob Bly, Ben
Settle, David, Bullock, Eugene Schwartz and
more. Slash years off your writing
this with just half these experts sell at
over $5,000. But they're all yours as part
of your HMA Pro Consulting package.
Resource # 21:
GREATEST SELLING AD SWIPE FILE
Coming up with good ads and ad copy may
be your thing as an HMA Pro Marketing
Having these ads all on
one place will save you time, will save you
money and will give you new ideas for
headlines and marketing promotions.
You'll get the transcribed ads from Gary
Halbert, Joe Karbo, Ben Suarez, Claude
Hopkins, Eugene Schwartz, David Ogilvy,
Maxwell Sackhiem and hundreds more.
This is the ULTIMATE TYPED OUT SWIPE FILE!
Each ad typed out in Microsoft Word.
Each ad formatted and organized by
number and title.
Resource # 22:
BARTER AND TRADE
If you can show your clients a new way to
save up to 80% on hundreds of common
business expenses, you'll have qualified
yourself as an important and integral part
of their business.
Let's face it,
CASH IS KING and conserving cash-flow using
barter is not well understood by most
And that is why I
have included this training on barter as
part of your training. You are going to
learn the oldest business secret around. The
secret game of barter.
Barter is a
worldwide, multi-billion dollar industry
where literally every kind of business you
can think of - in almost every country in
the world - does business in a large network
called a "retail barter exchange."
These exchanges are exactly like huge buying
clubs, where all the different member
businesses are automatically inclined to buy
from one another.
For example, When a web designer joins,
everyone in the exchange gets a notice about
it, and whoever needs a web designer is
probably going to hire him. And the same
goes for everyone else who joins - the
plumber, the lawyer, the dentist, the
As you'll see,
almost every single kind of product and
service provider that exists is in these
And believe me, I've saved
tens of thousands of dollars using this
loophole for my business over the years.
It took a lot of time-consuming research on
these clubs to find out the best ways to
take advantage of this system. But I've got
it down to a science.
And what I
found was that certain types of businesses
seem to always be sitting on tens of
thousands of trade dollars that they don't
And because these businesses
have so much extra money, they'll sell you
their "barter-club" dollars for pennies on
Then, you can turn around
and use those barter bucks, dollar for
dollar, within the club for services you'd
normally buy, but at a fraction of the price
you'd normally pay.
It's true. It's
easy. And it's perfectly legal. But it's
also ridiculous how much money you can save
because practically anything you need can be
found in these barter clubs -- from lawyers
and TV ads to restaurants and formal wear.
And because you can buy your barter dollars
for pennies on the dollar, you get these
products and services for your clients at
And the real beauty
of it is you can have them resell these
products and services to their customers for
a nice little profit.
Let's say, you
buy a product for 20 cents on the dollar and
resell it at 50 cents on the dollar.
Their customers will love receiving a 50
percent savings, and your client will love
receiving a hefty profit for doing nothing
but being the "middle man."
is that simple, but you have to know the
best ways to do it.
Like I said before, I did a lot of
research and "trial and error" on this
before I got it perfected. But, I can save
you all the headaches I had to endure.
Your HMA Pro training will show you my
entire system quickly and easily.
With the HMA Barter Secrets System, you'll
learn which businesses are sitting on
thousands of extra barter dollars.
companies to join .
How to trade within a company without
being a member of it . Who to talk to and
exactly what to say . What products are best
to sell and exactly how to do it .
This exclusive HMA Barter Training is a
secret that you won't find anywhere.
And, the few people who know about this are
fanatical about keeping it a secret.
You'll blow your clients away when you
are able to buy for them the same items they
are buying for up to 80% off.
the leverage you'll have when charging fees
for this service.
You can only get
this system as part of your HMA Pro
Resource # 23:
AUDIO INTERVIEW TRAINING
Audio Interview Training.
your value as a HMA Consultant is where the
rubber meets the road.
That's why I've put together this
collection of audio training and lessons all
related to aspects of selling.
You'll use these proven selling ideas to
sell your consulting services better, more
often and for more money.
world class sales mentors showing you how to
sell and close once in the HMA Pro
HMA Pro Resource
HIDDEN INTERNET MARKETING ASSETS SYSTEM
After the company David worked for went
under and he lost his high-paying sales job,
he knew he couldn’t start at the bottom all
over again with another company – working 70
hours a week for peanuts. So even though he
had a family to support and a huge mortgage
to pay, he decided to go the marketing
No one thought he would make it. But he did.
In fact, at his peak, David was making
$190,000 a month. Now he teaches others how
to do it too. And with his HIMA system
you’ll learn all about it. In his Hidden
Internet Marketing Assets System, you’ll
hear how he runs his workshops, how he
always has a full house – and how he lands
clients to make thousands of dollars a
month. If you can see yourself doing group
trainings, this is a complete done for your
system for working with online clients.
Resource # 25:
"Remote Control Consulting Services" selling
consulting to people who don’t want
consulting can zap your motivation stone
dead and eat hours of valuable time.
only be selling your services to
you get a valuable time-saving tool to
"pre-sell" your consulting and coaching
services for you.
PowerPoint Presentation outlining all the
steps in the HMA Pro system.
presentation will let you send a link to any
prospect in the world with Internet access
and have them learn about what you can do
for their business as an HMA Pro Coach.
other words...it takes you out of the
selling position UNTIL they have gone
through the presentation.
prospect does this, they are uniquely
qualified as a legitimate prospect and are
worthy of your valuable time and
get this presentation customized with your
photo, your company logo, your website and
your email address branded throughout.
all the production and coding for you as
one tool has saved me hundreds of hours by
letting me pre-sell and educate prospects
about the HMA system without my direct
would pay thousands to produce a selling
tool on your own like this.
it’s yours to use the second you become an
HMA Pro Marketing Coach.
Resource # 26:
own 100% usage rights to all your marketing
tools, sales letters, postcards,
presentations, ads, press releases, client
generation reports, client testimonials,
manuals, my million-dollar coach's list of
service providers and more – everything you
What About Support?
HMA Pro Marketing Coach, you will be in
yourself but not by yourself.
I mean, when you have a question, you get
some "customer service" rep that doesn't
me working directly with you.
me returning your calls minutes after you
leave a message.
me returning your texts messages in minutes.
email in hours not days.
marketing assets I’ve accumulated over the
years -- like my knowledge on direct mail
marketing, advertising and copywriting,
product creation, editing, publishing and so
I’m Here For You
personally going to do whatever I can
to help you succeed.
need something, just ask, and I will do
whatever I have to do to get the answer
you're looking for.
it's asking Richard or going to my network
of millionaire marketing and business
I don't have the answer...I will find
someone who does.
Now, Let's Wrap This Up
think that you can't be an HMA consultant or
that you don't know enough, I can assure
you're dead wrong. If you've ever worked in
a job or raised a family, you may be the
perfect person for this fun and simple
You can't imagine the
thrill you'll have when your first client
writes you a check!
getting paid simply for being able to follow
the HMA Pro System and giving marketing
advice to people untrained in business.
because you did what some boss told you to
do. You'll get paid again and again for work
you've already done.
if you are forced to keep your current job
because you're tight on cash that's fine.
Many students become HMA Pro coaches in
their spare time, time that would otherwise
be frittered away watching TV or drinking
endless amounts of beer and wine.
Why not spend a few hours of your time
wisely, by generating IMMEDIA1E income as an
HMA Pro Marketing Coach?
So . . . How much does it
done the math.
the training, the tools, the resources and
my personal help is an easy $29,000 package
Probably worth a lot more.
other popular marketing systems, with only a
tiny fraction of the features in the
HMA Pro system, cost $30,000 plus
ongoing fees and even royalties on the money
fact, that is a standard practice -- to take
a cut of the money
you make with their systems.
with Richard's HMA Pro System you won't be
paying me any royalties or fees.
will you be paying $40,000, $30,000, or even
$20,000 to get started.
won't even pay $10000, 7000 or even 6000.
you can claim your complete HMA Pro
Marketing System with all the tools,
modules, videos, audio with five years
access and ongoing HMA Pro University
training and all the high-powered marketing
resources I've listed and more for just
have immediate access to everything in your
HMA Pro Membership.
again, there are no additional fees or
monthly charge to pay after your payment is
investment is small compared to the tens of
thousands of dollars you can save (and make)
with the HMA Pro System over the course of
when compared to what other marketing
consulting courses -- with a lot less value
and with all their fees and royalties.
However, There Are Two
Small "Catches" To This...
though you're free to use your HMA Pro
system anywhere without restriction, I have
a limit on the number of HMA Pro Marketing
Consultants Richard and I will place within
and I want to make sure as an HMA Pro
Marketing Coach you'll have the maximum
opportunity to profit without competition.
after I receive your payment of $4,497, I'm
going to ask you to complete an HMA Profile
before you start.
is no access or personal help until your HMA
Profile is sent back and signed.
Because, HMA is like a family.
want to know something about my family
I'll need you to hit the ground running.
are going to make a success of HMA Pro,
you'll need to follow directions and
complete project work for clients on time.
consider this a small test.
can't get a simple HMA Profile signed and
back to me, you'll have zero chance of
making it as an HMA Pro marketing coach.
information will only be reviewed by me and
not shared or sold to anyone for any reason.
after reviewing your HMA Profile, I see a
reason you are NOT qualified to be part of
the HMA Pro family, I retain full
authorization to refund your payment and
cancel your HMA Pro membership.
a two-way street.
The HMA Pro
System, it is NOT for everyone.
I find that you're not a fit for HMA Pro and
I say no, please do not take it personally.
are some people who just shouldn't be
selfishly, I have a brand and reputation to
just not willing to let anyone in who can
damage the brand by treating clients poorly
and offering dangerous and risky marketing
advice under my HMA Pro brand.
not what we are about.
after offering my HMA Pro system for over 16
years, I've got a good idea if you're going
to be a good fit or not.
To get started,
understand, this $4,497 offer is a marketing
test and I have the right to withdraw this
offer at any time with or without a reason
wait. Join today!
Remember, you are getting tens of thousands
of dollars of additional resources to the
HMA Pro System making HMA Pro our most
complete system or marketing ever.
own full and unrestricted access to all
training below after your first payment of
$4,497 and upon acceptance as an HMA Pro
Here's everything you get in my HMA PRO 2020
Online System Recordings
HMA Pro Implementation
Group Training Workbooks
HMA Pro Group & Solo Slide
Rights and Special Reports
HMA Pro 117 Hours Use Audio
Direct Mail Letters Examples
Lumpy Mail Letter Examples
Joint Venture Letters
Client Proposals Examples
Press Release Examples
Group Workshop & Seminar
HMA Pro Opportunity Analysis
Unique Selling Proposition
Client Getting Interviews
HMA Pro Conference Calls
Become a Consultant
HMA Pro Inspirational Calls
Motivation and Success
Rights to Audio Transcripts
Founding Fathers of Client
The Art Hamel Business
Joint Venture Magic
Jim Camp Negotiating
Rand Brenner IP Licensing
Stan Billue Highest Paid
Ben Settle Email Writing
Wal-Mart Gold System and
How To Make a Bundle on
Emergency Fast Cash Makers
Guerilla Internet Marketing
Internet Marketing 101 Audio
The Lost Files of Internet
Contracts and Agreements
Audio Marketing Secrets
Secret Free Links Of The
World's Greatest Ads
USP - Unique Selling
Eugene Schwartz Rare Ad
FREE PR Public Relations
Best Copywriting Interview
Referral Getting Secrets
Advanced Sales Interviews
Claude Hopkins Rare Ads
Unlock The Buying Code
Direct Marketing Seminars
Health Expert Interviews
$3900 ID Pen Business System
How Senoff Makes Money
Free Lead Getting System
Story Selling Magic 80
Stories U Can Steal
Taylor Swift Referral
Gilbert's High School
College Success Blueprint
Flood Gate Public Records
The Magic Letter Cold e-Mail
/Direct Mail System
Each one of these training separately total
ALL THIS YOURS FOR SIXTY
MONTHS FOR ONLY $4,497
For one payment of $4,497, you'll get 60
months access to my full HMA Pro Training
System with nothing held back.
E-mail me at
you have questions or just click below.
Note: This is a digital product.
It includes just about my entire library or
winning products I've published over the
If you've ever looked at my HMA Pro System
but have been sitting on the sidelines
because of the full price, this may be your
only chance to get it for a tiny one time
Wayne Gretzky, nicknamed "The
Great One", has been called "the greatest
hockey player ever to play the game by many
When asked what made him so
great he said . . .
"A good hockey player plays
where the puck is. and great hockey player
plays where the puck is going to be."
He also said "You miss 100%
of the shots you don't take."
I also know that this is a
significant decision for a whole lot of
Maybe it is for you.
Believe me, I understand;
I’ve been there.
But if you DO have to
struggle over such an amount, I have to tell
the best reason of all to act on this
two to three months from now you get past it
and are NEVER financially embarrassed again.
It may be the time that you
finally own your own business, developed
marketing, and coaching skills and be very
well-paid for your time and efforts.
Grab my HMA Pro System now
for 60 months for a one time $4,497.
Decide, right now, to create
the kind of business, income, and lifestyle
you and your family deserves.
OR, if you are already pretty
successful, then do what ALL smart folks do
– decide to do even better.
HMA Pro is a positive
decision you will be very, very glad you
P.S. Act now to grab
this special HMA Pro System today.